Our Legacy x Dr. Martens

Working with Swedish minimal streetwear brand Our Legacy and Dr. Martens Made in England premium collection. A partnership based on ethical values of reducing waste on the factory floor.

The collection, consisted of reused fabric off-cuts from previous collections

To further enhance the narrative of transforming something old into the new, CC incorporated the heart of the design into the photoshoot concept. Featuring a washing line displaying old Our Legacy stock, against the backdrop of a city. The washing line symbolising the art of reusing and repurposing in a modern world.

Maintaining a neutral colour scheme, ensuring the spotlight remains on the products. Continuing the sustainability theme by photographing with expired 35 mm film, imparting a timeless feel to the final photographs.